Mirror Checkpoint - "Reflect on what's good"
Branding for Mirror Coffee Cart in Bellingham, WA. Key-points to touch on included transparency in not just ingredients, but also process and vendors.
Language of showing 'transparency' by using simple geometric shapes to show exact composition on our three featured coffee drinks. Instantly recognizable from a distance.
Coffee cup + label, with opportunities to guide customer to online commerce shop.
Poster, Double-sided educational brochures.
Social Media post example
